LinkedIn is a priority for leaders,
but they're often left overwhelmed…
Bandwidth is a challenge. Both mentally and physically.
Daniël
CFO
If I knew being active on Linkedin was going to take 30 to 45mins for every single post, i really would've deputed this to someone else!
Mani
CMO - SEA
I love to write, and my keynotes are always appreciated. That's because i write everything myself.
Lauren
CSO
As long as there's a structure and scalable system in place that's also efficient - I'm all for it.
Diana
Healthcare CEO
I have a lot to share from my experience, and I want to focus on that. I'd rather not play the LinkedIn game of followers, likes and comments..there has to be a way to find a balance.
Manoj
Startup CTO
Why can't we time travel back to when there was no social media?
…if addressed, these concerns can lead to key benefits
With many more experienced through consistent action
Personal Brand Growth
You have your expertise, experience and knowledge to share - consistency is key
Richer & Engaging Conversations
People buy into you if they know, like and trust you - that's the basis for any value driven engagement
Quality New Business Leads
So the number here is 80%+, with 97% of marketers using it for content marketing - to drive leads
Done in the optimum amount of time
A lot can be achieved in just 30mins a week; you just need to rethink your workflow slightly
So here are 3 ways to start
building your brand on LinkedIn
No.1
No.2
No.3
Do It Yourself
A 2 week posting strategy
Learn through doing - make the experience and benefits real
Do It Yourself with Ai
Leverage Ai LinkedIn tools
We've shared a list of 9 tools, try combinations of 2 or 3 at a time
Get It Done
Work with TiCAi
ThisIsCreativeAi = TiCAi offers a fully managed service
No.1
A 2 week posting strategy
Experience the upside over 2 weeks through 6 posts created in 1 hour on one Saturday morning.
The Linkedin 2024 Algorithm
Are you sharing credible knowledge or advice to your 1st degree connections? Clickbait content is deprioritized.
Importance of Actions on LinkedIn
1st - Your post is reshared. 2nd - Others comment on your post. 3rd - You post content. 4th - You like a post.
Now lets get started - Step 1
Identify the specific persona you want to engage with on Linkedin. Their location / title / seniority / industry.
Step 2 - This is your 6 post plan
3 posts - resharing a link with your thoughts. 2 posts - a quick 3 step list based on your expertise. 1 post - selfie video with your take on industry news.
Step 3 - Reshare posts
1 post you've found on your Linkedin feed. 1 post is an article from your favourite news source. 1 is a podcast link.
Step 4 - Expertise posts
Lists work well on LinkedIn. Create 1 as advice based on your experience. 1 being a list of to-do's specific to your role/industry.
Step 5 - Selfie video post
A 1 - 2 min video with you speaking into the camera comes across credible, helps establish trust, makes you approachable. Video gets great engagement on LinkedIn.
Step 6 - Scheduling your posts
Open the 'Create Post' popup. On the bottom right, you'll see the option to pick the date and time of your posts. Wed, Thu, Sat bet 10am to 12pm or 6pm to 8pm.
Additionally
3 to 5 hashtags. Post should go live depending on the timezone of your TG. Add a CTA at the end of all posts. Experiment! Enjoy :)
No.2
Leverage Ai LinkedIn Tools
There are 7000+ Gen Ai tools out there - sharing 9 here to avoid analysis paralysis!
Profile optimization, Ai cover letters, Track job applications
Find email ids, export as CSV, bulk connections, Hubspot sync
Use ChatGPT to personalize comments
A LinkedIn Ads library - search industry, ad format, competitors
See follower numbers in comments, search, reactions
Personality insights with notes for calls, meetings, and demos.
Improve prospecting and close more deals with automation
6000+ apps available to create your unique workflow
Layered analytics beyond the default insights from LinkedIn
AI content creation and analytics for founders on LinkedIn
Ai content creation with a sales focus and supercharging SDR's
No.3
Work with TiCAi
Loved the insights but still have the bandwidth challenge?
We manage profiles end-to-end for many leaders (CEO's, MD's, CXO's)
What's included
Strategy, content, analytics and end-to-end management and growth of your personal brand on LinkedIn. 2-3 posts a week.
What's excluded
Video/photo shoots. Creation of brochures, offline event collateral etc. Subscriptions and Ad spends.
Impact
Clients who've experienced sustainable growth
Get in Touch
Book a meeting for a Discovery Call and discuss specifics. Sign Up for occasional LinkedIn & Ai Workflow hacks.
